Customer Journeys

As a Digital Marketer, I am passionate about tracking the customer journey starting from a user’s first ad click and search keyword, to their first outreach with our brand, until the connection with our sales team. As the Sales Enablement liaison for the marketing department, it was my responsibility to follow these customer journey’s and refine our marketing to generate more high-quality leads.

PCC phone call leads to Medical Practice Growth

02.24

Forgotten CRM import converts to client after a year of nuture

12.22 – 02.24

PPC click to client for independent practitioner

05.23

Search for SEO Support connects to our ad

01.24 – 04.24

Creative Examples

As a Digital Marketer content creator at a healthcare consulting agency, here are examples of the social media and advertising posts I designed and published.

Social ad for Nurse Practitioners

05.08.24

Social ad for Nurse Practitioners

08.16.22

Conference Attendance Post

06.27.24

Post of me attending a conference

06.28.24

SEO for Healthcare

10.24.23

Paid Ads for Medical Practices

02.12.24

Inbound Marketing in Healthcare

01.15.24

Medical Marketing Strategy

09.02.23

Reporting

But that’s not all! As a Digital Marketer it’s my job to demonstrate evidence that our marketing dollars are working. Here are examples of reports presented to our healthcare consulting agency leadership team.